Manager Marketing

Description

Vision/ Strategic Planning; Strategic Forecasting & Analysis;

Grade : 15

 "Please note that the Job will close at 12am on Posting Close date, so please submit your application prior to the Close Date"

To provide advice and guidance at regional/divisional level and effectively manage a team of professionals and/or subject matter experts. Responsibilities may include interfacing with Corporate level management.

Responsibilities:

• Leads a team responsible
  • To measure & monitor key performance metrics for different global marketing teams – Product Marketing, Customer Vertical Marketing, Customer Segment Marketing, Retail Marketing,
  • To generate analytical insights, through the discovery of patterns and trends and aid data-driven strategy execution to advance brand & reputation, to differentiate thru digital, to grow small & medium segment, etc.
  • To analyse and research customer segment groups by extracting customer & transaction data and analysing profiles to determine market segment requirements and make recommendations
• Establish innovative strategies to understand and solve complex marketing problems: reach valuable data driven insights, design data & reporting processes to monitor key metrics for marketing measurement and intervention
• Focus on delivering value that creates a sustainable competitive marketing advantage for brand FedEx
• Utilize quantitative analytical skills with multiple sources of data to craft insights and create actionable next steps to meet or exceed performance goals. Generate product performance trends & insights critical to influence the portfolio/product strategy
• With data, identify, assess, and recommend actions to resolve barriers to success of key marketing programs and help improve customer experience
• Develop and lead a high performing global marketing analytics team and coach and mentor team members to perform at high levels of effectiveness & efficiency in meeting the data, analytics & insights needs of the marketing teams
• Guide team members to create compelling and dynamic BI visualizations that are intuitive and responsive for end users
• Guide team members to use the appropriate internal and external data as relevant and applicable across different customer & marketing analytics projects
• Collaborate & partner with global marketing stakeholders to learn about business challenges, understand data analytics, reporting, measurement & insights needs and identify opportunities to help accelerate information-to-action at scale
• Develop a prioritized roadmap of analytical projects and KPI performance measurement needs in consultation with global marketing stakeholders and provide leadership to the team on the execution to achieve project goals, milestones, and key measurements of success
• Provide guidance in identifying and defining data needs & requirements and technical oversight for integrating new marketing technologies or new initiatives to capture necessary data for measurement, tracking & analysis
• Communicate with all levels of management, facilitate meetings, and build effective working relationships across various business & technical/IT stakeholders
• Perform in a fast-paced environment with competing priorities and tight deadlines

Skills required:

• 10+ years of experience in marketing and/or customer analytics insights & recommendations
• 4+ years of experience managing a team and guiding them through project planning, data analysis, visualization, story boarding and measurement & tracking KPIs for success
• Technical skills and expertise is tools like SAS, SQL, Python, Power BI
• Business acumen, commercial focus and curiosity to keep abreast of market/industry/competition/customers
• Subject matter expertise in data processing & transformation, data analytics & reporting, business intelligence & visualization and story boarding of insights & recommendations in easy to consume formats by different levels of stakeholders – project leads, managers, senior leaders, etc.
• Demonstrated leadership skills with the ability to effectively influence across all levels of the organization  
• Demonstrated persistence to catalyse change and improvement
• Lead teams/self through changing priorities to advance initiatives while iterating rapidly to provide data driven insights to execute on portfolio/product/customer segment strategy
• Strong project management skills and team management experience with managerial abilities to handle a team of data enthusiasts
• Effective communication skills, both verbal and written, and strong interpersonal skills
• Strong problem-solving, analytical, critical thinking, and troubleshooting skills
• Master’s in Business Administration, Engg/Technology, Economics, Econometrics, Statistics, Ops Research

FedEx was built on a philosophy that puts people first, one we take seriously. We are an equal opportunity/affirmative action employer and we are committed to a diverse, equitable, and inclusive workforce in which we enforce fair treatment, and provide growth opportunities for everyone.

All qualified applicants will receive consideration for employment regardless of age, race, color, national origin, genetics, religion, gender, marital status, pregnancy (including childbirth or a related medical condition), physical or mental disability, or any other characteristic protected by applicable laws, regulations, and ordinances.

Our Company

FedEx is one of the world's largest express transportation companies and has consistently been selected as one of the top 10 World’s Most Admired Companies by "Fortune" magazine. Every day FedEx delivers for its customers with transportation and business solutions, serving more than 220 countries and territories around the globe. We can serve this global network due to our outstanding team of FedEx team members, who are tasked with making every FedEx experience outstanding.

Our Philosophy

The People-Service-Profit philosophy (P-S-P) describes the principles that govern every FedEx decision, policy, or activity. FedEx takes care of our people; they, in turn, deliver the impeccable service demanded by our customers, who reward us with the profitability necessary to secure our future. The essential element in making the People-Service-Profit philosophy such a positive force for the company is where we close the circle, and return these profits back into the business, and invest back in our people. Our success in the industry is attributed to our people. Through our P-S-P philosophy, we have a work environment that encourages team members to be innovative in delivering the highest possible quality of service to our customers. We care for their well-being, and value their contributions to the company.

Our Culture

Our culture is important for many reasons, and we intentionally bring it to life through our behaviors, actions, and activities in every part of the world. The FedEx culture and values have been a cornerstone of our success and growth since we began in the early 1970’s. While other companies can copy our systems, infrastructure, and processes, our culture makes us unique and is often a differentiating factor as we compete and grow in today’s global marketplace.