Marketing Analyst / Senior
Description
"Please note that the Job will close at 12am on Posting Close date, so please submit your application prior to the Close Date"
Grade- 11P/13P
We are seeking a skilled Digital Customer Experience Lead to develop and implement a robust strategy aimed at enhancing the digital customer journey. In this role, you will spearhead the creation of user-friendly and intuitive customer-facing portals aligned with business objectives. You will leverage your expertise in backend system design to optimize customer experiences and ensure seamless integration of solutions.
Key Responsibilities:
Develop and execute a comprehensive strategy to elevate the digital customer experience across the entire lifecycle journey.
Lead the design and implementation of customer-facing portals, ensuring they are intuitive and aligned with business goals.
Gain in-depth insights into system backend design to optimize customer experiences and integrations.
Advocate for user-centric design principles to ensure platforms are intuitive and easy to use.
Create self-service platforms that empower customers to address their needs independently.
Collaborate with cross-functional teams across the Middle East, India, and South Africa, including IT, UX/UI designers, Operations, and local marketing and brand teams.
Utilize data and analytics to measure, analyze, and continually enhance digital experiences.
Ensure digital solutions comply with relevant industry standards and regulations.
Core Competency Requirements:
Digital Strategy Development: Proven track record in developing and implementing effective digital strategies aimed at enhancing customer experiences.
Portal and Platform Design: Strong expertise in designing and launching customer-facing portals and digital platforms that align with business objectives and user needs.
Backend System Understanding: Solid understanding of system backend design, with the ability to translate technical concepts into user-friendly solutions.
UX Design Proficiency: Demonstrated proficiency in UX principles, with a history of creating intuitive, user-centric designs that optimize customer interactions.
Self-Service Solutions: Experience in developing self-service solutions that enhance customer autonomy and streamline interactions.
Project Management: Strong project management skills to lead end-to-end digital initiatives, ensuring successful delivery within timelines and budgets
Data-Driven Decision Making: Comfortable using data and analytics to derive insights, measure performance, and optimize digital experiences.
Compliance and Regulatory Knowledge: Familiarity with relevant compliance and regulatory requirements in the digital space, ensuring solutions adhere to industry standards.
Communication and Collaboration: Excellent communication and collaboration skills, enabling effective teamwork with cross-functional stakeholders.
Industry Awareness: Forward-thinking mindset with a focus on staying updated with industry trends and emerging technologies to drive continuous improvement.
Brand & Advertising; Internal Communications; External Communications; Customer Experience Design; Research; Product Development; Solution Development; Pricing; Vision/ Strategic Planning; Strategic Forecasting & Analysis; Marketing Operations; Customer Analytics
We are seeking a skilled Digital Customer Experience Lead to develop and implement a robust strategy aimed at enhancing the digital customer journey. In this role, you will spearhead the creation of user-friendly and intuitive customer-facing portals aligned with business objectives. You will leverage your expertise in backend system design to optimize customer experiences and ensure seamless integration of solutions.
Key Responsibilities:
Develop and execute a comprehensive strategy to elevate the digital customer experience across the entire lifecycle journey.
Lead the design and implementation of customer-facing portals, ensuring they are intuitive and aligned with business goals.
Gain in-depth insights into system backend design to optimize customer experiences and integrations.
Advocate for user-centric design principles to ensure platforms are intuitive and easy to use.
Create self-service platforms that empower customers to address their needs independently.
Collaborate with cross-functional teams across the Middle East, India, and South Africa, including IT, UX/UI designers, Operations, and local marketing and brand teams.
Utilize data and analytics to measure, analyze, and continually enhance digital experiences.
Ensure digital solutions comply with relevant industry standards and regulations.
Core Competency Requirements:
Digital Strategy Development: Proven track record in developing and implementing effective digital strategies aimed at enhancing customer experiences.
Portal and Platform Design: Strong expertise in designing and launching customer-facing portals and digital platforms that align with business objectives and user needs.
Backend System Understanding: Solid understanding of system backend design, with the ability to translate technical concepts into user-friendly solutions.
UX Design Proficiency: Demonstrated proficiency in UX principles, with a history of creating intuitive, user-centric designs that optimize customer interactions.
Self-Service Solutions: Experience in developing self-service solutions that enhance customer autonomy and streamline interactions.
Project Management: Strong project management skills to lead end-to-end digital initiatives, ensuring successful delivery within timelines and budgets
Data-Driven Decision Making: Comfortable using data and analytics to derive insights, measure performance, and optimize digital experiences.
Compliance and Regulatory Knowledge: Familiarity with relevant compliance and regulatory requirements in the digital space, ensuring solutions adhere to industry standards.
Communication and Collaboration: Excellent communication and collaboration skills, enabling effective teamwork with cross-functional stakeholders.
Industry Awareness: Forward-thinking mindset with a focus on staying updated with industry trends and emerging technologies to drive continuous improvement.
FedEx was built on a philosophy that puts people first, one we take seriously. We are an equal opportunity/affirmative action employer and we are committed to a diverse, equitable, and inclusive workforce in which we enforce fair treatment, and provide growth opportunities for everyone.
All qualified applicants will receive consideration for employment regardless of age, race, color, national origin, genetics, religion, gender, marital status, pregnancy (including childbirth or a related medical condition), physical or mental disability, or any other characteristic protected by applicable laws, regulations, and ordinances.
Our Company
FedEx is one of the world's largest express transportation companies and has consistently been selected as one of the top 10 World’s Most Admired Companies by "Fortune" magazine. Every day FedEx delivers for its customers with transportation and business solutions, serving more than 220 countries and territories around the globe. We can serve this global network due to our outstanding team of FedEx team members, who are tasked with making every FedEx experience outstanding.
Our Philosophy
The People-Service-Profit philosophy (P-S-P) describes the principles that govern every FedEx decision, policy, or activity. FedEx takes care of our people; they, in turn, deliver the impeccable service demanded by our customers, who reward us with the profitability necessary to secure our future. The essential element in making the People-Service-Profit philosophy such a positive force for the company is where we close the circle, and return these profits back into the business, and invest back in our people. Our success in the industry is attributed to our people. Through our P-S-P philosophy, we have a work environment that encourages team members to be innovative in delivering the highest possible quality of service to our customers. We care for their well-being, and value their contributions to the company.
Our Culture
Our culture is important for many reasons, and we intentionally bring it to life through our behaviors, actions, and activities in every part of the world. The FedEx culture and values have been a cornerstone of our success and growth since we began in the early 1970’s. While other companies can copy our systems, infrastructure, and processes, our culture makes us unique and is often a differentiating factor as we compete and grow in today’s global marketplace.
