Marketing Analyst
Descrição
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We have an exciting opportunity for you to join our team as a Marketing Analyst
Who we are:
FedEx is the largest express transportation company in the world, connecting more than 220 countries and territories. We work every moment to deliver the most important package of someone’s day. Our team of passionate people know their day-to-day work is invaluable in delivering outstanding experience to our customers. 530,000 team members strong, we are as diverse as the world we serve. We love what we do, and we do it well. Our reach is big, and so are our dreams. Join us and let's write our next chapter together.
What you will be doing:
In this role, the successful candidate will manage a portfolio of third-party software or marketplace providers who integrate FedEx technology and products to support a wide range of customers across various industries. The role will involve ensuring that the FedEx portfolio and value proposition are understood, supporting providers' development questions, and ensuring that FedEx is appropriately implemented with the provider.
The successful candidate will develop and nurture business relationships, from initial onboarding, contractual follow-up, and technology deployment to the enablement of commercial offers, to maximize share of wallet within a provider's customer base.
They will liaise with internal stakeholders to gather the latest information on products, services, or other relevant updates and communicate regularly with providers about FedEx. The candidate will also work on marketing/sales promotions and other activities to influence and position the FedEx brand within the provider's customer base. Additionally, they will need to ensure and work on various tactics to enhance the program or provider's visibility within FedEx for internal and external stakeholders.
Key Activities
Competition and Strategy:
- Understand market/competitive landscape & present business cases for new opportunities as required.
Cross-Functional Collaboration:
- Work within the vertical marketing team in Europe to grow the number of partnerships in the region.
- Work across internal teams including marketing, sales, brand, legal and IT to deliver program actions and incorporate new services into your partner portfolio.
- Collaborate with colleagues in other business units and functions (Sales, Sales Solutions, Legal), to align, prioritize and execute developments and improvement activities.
Program Management:
- Manage a portfolio of provider relationships and work with partners on FedEx initiatives & marketing partnerships (alliances) as appropriate.
- In coordination with Regional/Global Channel Managers; manage program requirements, compliance, and build a global network within the company.
- Provide essential input to and guidance on the setting of revenue and profit targets for providers within your portfolio.
Relationship Management:
- Identify & cultivate relationships with key third-party software and e-commerce companies to grow FedEx reputation for innovation in the marketplace and ease onboarding for our customer base.
- Establish and maintain close working relationships at all levels of the organisation and across all operating companies, providing appropriate support and guidance.
Data and Reporting:
- Report on performance and use insights to identify ways to deliver value to FedEx’s customers and business.
- Provide input into KPI’s and reporting of the portfolio within departmental framework, oversee production of scheduled reports to facilitate continuous up-to-date performance insight and identify opportunities for improvement. Monitor solution’s performance and proactively drive improvement opportunities.
What do you bring with you:
The ideal candidate would have:
- Working experience 2-5 year in sales, marketing, business development, account management, or other related function. Experience with logistic third-party software providers is a plus.
- Healthcare, E-Commerce, Logistics, Marketing, Business Development, Operations, and/or Technology related background
- Proficiency in data analysis tools (e.g., Excel, SQL, BI tools) to analyze performance data, identify trends, and generate reports and knowledge of CRM software to manage customer relationships, track interactions, and analyze data.
- Excellent verbal and written communication skills to effectively communicate with internal and external stakeholders in all levels of leadership.
- Strong interpersonal skills to build and maintain relationships with partners, internal stakeholders, and external clients.
- Proven team player with strong project management skills, setting timelines, and ensuring deliverables are met.
- Fluent in English (spoken and written) is required
- Self-starter with excellent organizational skills with the ability to work independently, manage multiple tasks simultaneously, and meet deadlines in a fast-paced environment.
What do we offer:
• Attractive compensation package
• Training to get you started and on-the-job learning opportunities
• Extensive learning resources to further develop your skills and knowledge
• Tuition Assistance Program (*applicable for FedEx positions with a permanent contract)
• Employee Assistance Program for you and your family in difficult life situations
• Employee reduced-rate shipping
• Great career opportunities
• FedEx is one of the worlds most admired companies and trusted brands year after year
Bring your ideas, individuality, and dreams to our global community. Feel good about where you work. Choose your career path - we’re ready to invest in your development. Join FedEx.
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