Senior Marketing Manager

Description

Provides senior level leadership for Field Marketing across the Middle East & Africa, driving GTM/GTS strategies, regional revenue growth, and FedEx brand visibility. Leads the development and execution of the MEA Strategic Playbook, ensuring alignment with corporate priorities and close partnership with Operations, P&E, Network Planning, and Sales to deliver sustainable business impact.

Please note that the Job will close at 12am on Posting Close date, so please submit your application prior to the Close Date

GRADE_16

Leads a team, including managers, to define and implement the functional goals/requirements for a country or a sub region. Manages the development of function specific recommendations to ensure team alignment and efficient allocation of resources. This position requires expert technical knowledge of assigned area.

Key Responsibilities
Field Marketing & GTM/GTS Leadership
•    Lead MEA Field Marketing strategy to support revenue growth, customer acquisition, and market penetration.
•    Develop and execute GTM plans and GTS programs tailored to Middle East and Sub Saharan Africa market dynamics.
•    Drive brand visibility, customer engagement, and competitive positioning across MEA.
•    Ensure marketing programs are aligned with divisional priorities and deliver measurable commercial outcomes. 
MEA Strategic Direction & Playbook for Success
•    Define, refine, and implement the MEA Strategic Playbook, outlining priorities, growth levers, and market specific actions.
•    Partner closely with Operations, Planning & Engineering, Network, and Sales to ensure cross functional execution.
•    Lead strategic forecasting, market analysis, and scenario planning to guide MEA leadership decisions. 
People & Performance Leadership
•    Lead and develop two regional marketing managers (Middle East + SSA).
•    Build a high performing, insights driven field marketing team.
•    Provide coaching, direction, and performance management to ensure delivery of regional objectives. 
Cross Functional Alignment & Influence
•    Act as the senior marketing interface with MEA leadership teams.
•    Influence decision making through insights, market intelligence, and strategic recommendations.
•    Represent MEA Marketing in corporate and regional forums. 
Research, Insights & Analytics
•    Lead market research, customer insights, and competitive analysis to inform GTM and strategic direction.
•    Translate insights into actionable marketing and business recommendations. 
Process, Governance & Budget Management
•    Oversee MEA marketing processes, planning cycles, and reporting frameworks.
•    Manage regional marketing budgets, ensuring optimal ROI and cost discipline. 
 

Judgement & Decision Making Skills;Planning & Organizing Skills;Influencing & Persuasion Skills;Presentation Skills;Leadership Skills

Skills

• Strategic Planning
• GTM/GTS Development
• Influencing & Stakeholder Management
• Market Analysis & Customer Insights
• Presentation & Executive Communication

FedEx was built on a philosophy that puts people first, one we take seriously. We are an equal opportunity/affirmative action employer and we are committed to a diverse, equitable, and inclusive workforce in which we enforce fair treatment, and provide growth opportunities for everyone.

All qualified applicants will receive consideration for employment regardless of age, race, color, national origin, genetics, religion, gender, marital status, pregnancy (including childbirth or a related medical condition), physical or mental disability, or any other characteristic protected by applicable laws, regulations, and ordinances.

Our Company

FedEx is one of the world's largest express transportation companies and has consistently been selected as one of the top 10 World’s Most Admired Companies by "Fortune" magazine. Every day FedEx delivers for its customers with transportation and business solutions, serving more than 220 countries and territories around the globe. We can serve this global network due to our outstanding team of FedEx team members, who are tasked with making every FedEx experience outstanding.

Our Philosophy

The People-Service-Profit philosophy (P-S-P) describes the principles that govern every FedEx decision, policy, or activity. FedEx takes care of our people; they, in turn, deliver the impeccable service demanded by our customers, who reward us with the profitability necessary to secure our future. The essential element in making the People-Service-Profit philosophy such a positive force for the company is where we close the circle, and return these profits back into the business, and invest back in our people. Our success in the industry is attributed to our people. Through our P-S-P philosophy, we have a work environment that encourages team members to be innovative in delivering the highest possible quality of service to our customers. We care for their well-being, and value their contributions to the company.

Our Culture

Our culture is important for many reasons, and we intentionally bring it to life through our behaviors, actions, and activities in every part of the world. The FedEx culture and values have been a cornerstone of our success and growth since we began in the early 1970’s. While other companies can copy our systems, infrastructure, and processes, our culture makes us unique and is often a differentiating factor as we compete and grow in today’s global marketplace.