Digital Marketing Advisor - Email Marketing Solution Developer

Description

Job Summary

Under minimal supervision, the Email Marketing Solution Developer plans and executes digital product strategy, technology/product development, technology and/or product support and/or customer engagement strategies in support of the company’s product and service portfolio. We are looking for a highly skilled and technically proficient Email Marketing Solution Developer to join our marketing team. Operating at the intersection of marketing strategy and technical execution, you will play a crucial role in designing, building, and maintaining our automated email campaigns and driving the success of our enterprise email creation platform, Stensul.

Essential Functions - Design & Technical Implementation

• System Administration: Serve as the primary technical administrator for our email creation platform, Stensul. Manage user access, configure system settings with the vendor, and architect reusable email templates and components for end-users.
• User Support & Optimization: Collaborate with agency partners and internal stakeholders using the platform to resolve technical build issues. Continuously identify opportunities to improve platform operations, user experience, and the final work product.
• Vendor Management & Integration: Partner with Stensul’s technical resources to troubleshoot complex issues and ensure the FedEx solution operates seamlessly. Manage and configure APIs to integrate third-party functionalities, such as Email on Acid or Litmus.
• Campaign Architecture: Formulate and execute technical solutions for business challenges within our Email Marketing Automation Platforms (e.g., Salesforce, Adobe). Build and configure emails, touchpoints, automated workflows, queries, and notifications. Enable advanced personalization and A/B testing leveraging platform expertise and custom coding.
• Production Support: Partner with Email Production Managers (EPMs) to execute complex campaigns. Define and manage Data Extension schemas, and troubleshoot advanced design and component issues.
• Channel Health: Lead cross-functional email channel health initiatives by providing technical expertise. Drive technical solutions through corporate governance processes, including drafting and answering InfoSec and CAB (Change Advisory Board) requests.
• Data Analytics & Reporting: Utilize a deep understanding of data management and audience segmentation to answer critical business questions. Write and execute SQL queries to build custom reports and extract actionable insights.

Minimum Education

Bachelor's Degree/equivalent experience in marketing, finance, computer science, engineering or related business discipline.

Minimum Experience

Five (5) years of experience in a digital marketing or digital product management environment or demonstrated knowledge gained through coursework or work experience in digital product marketing, management, or technology support.

More advanced degrees may offset experience requirements. A related master’s degree equals two (2) years of experience.

Knowledge, Skills, and Abilities Considered a Plus

• 5+ years of hands-on experience in email development, marketing automation, or a similar technical role. Demonstrated ability to translate complex business requirements into scalable technical campaign architecture.
• Marketing Automation Platform (MAP) Expertise: Expert proficiency with full-cycle campaign development, administration, and configuration in enterprise platforms such as Salesforce Marketing Cloud (SFMC), Adobe, Marketo, Eloqua, HubSpot, or Pardot.
• Email Creation Platform Expertise: Proven ability to build and troubleshoot custom components, modules, and templates within modern email creation platforms (e.g., Stensul, Knak).
• Coding Proficiency: Advanced skills in HTML and CSS for responsive email development, coupled with strong knowledge of platform-specific scripting languages (e.g., AMPscript, Liquid).
• Advanced Data Skills: Proven ability to write, troubleshoot, and optimize SQL queries for audience segmentation, data extraction, and deep-dive troubleshooting within the MAP environment.

Domicile Info: This position will be hybrid in Plano, TX, or Memphis, TN, and candidates must live within a 50-mile radius of either city. Employees will be required to work at a FedEx office location up to several times per week.

Preferred Qualifications:  

Pay Transparency:   

Pay: Internal Pay Grade: FEC_E27

National Monthly Pay Range: USA: $7,094.23/mo - $15,607.31/mo

Additional Details: Application Criteria: Upload current copy of Resume (Microsoft Word or PDF format only) and answer job screening questionnaire

For details on our comprehensive benefits, click here.

Federal Express Corporation is an Equal Opportunity Employer including, Vets/Disability.

Reasonable accommodations are available for qualified individuals with disabilities throughout the application process. Applicants who require reasonable accommodations in the application or hiring process should contact recruitmentsupport@fedex.com.

Applicants have rights under Federal Employment Laws:

• Know Your Rights
• Pay Transparency
• Family and Medical Leave Act (FMLA)
• Employee Polygraph Protection Act

E-Verify Program Participant: Federal Express Corporation participates in the Department of Homeland Security U.S. Citizenship and Immigration Services’ E-Verify program (For U.S. applicants and employees only). Please click below to learn more about the E-Verify program:

• E-Verify Notice (bilingual)
• Right to Work Notice (English) / (Spanish)