Sr Digital Marketing Specialist - Email Production Manager

Description

Job Summary

The Email Production Manager (EPM) is the engine of our email marketing operations. You will oversee the end-to-end lifecycle of high-volume campaigns—from technical intake and template construction to QA and deployment. We are looking for a process-oriented expert who can balance technical execution in platforms like Salesforce or Adobe with the consultative skills needed to guide internal stakeholders toward email excellence.

Key Responsibilities

• Act as the primary point of contact for email requesters, communicating confirmed dates, build processes, and timelines to set clear expectations
• Consult with requesters to advise on email best practices, confirm project requirements & details, share build process and timelines, and set expectations
• Perform technical audits of creative assets to ensure they meet brand standards and technical specifications for responsive design.
• Build emails in Marketing Creation platforms (e.g., Stensul, Knak) or Email Marketing Platforms (e.g., Salesforce, Adobe) to support email deployments, including usage of content blocks, dynamic content, and personalization
• Configure data setup and deployment details
• Train other requesters on how to use the Marketing Creation platform and templates; draft job aids to scale training
• Conduct rigorous QA testing across various clients (Outlook, Gmail, iOS) using Litmus or Email on Acid to ensure pixel-perfect rendering.
• Communicate with requesters and email PMO on the status of projects from prep, in-progress and post-send confirmation 
• Distribute performance reports summarizing results (e.g., open rates, click rates, bounces, unsubscribes, and other KPIs.)
• Lead email channel heath initiatives to improve the email program
• Strong team member with a positive attitude, willing to help partners and peers to get the job done

Minimum Education

Bachelor's Degree/equivalent experience in marketing, finance, computer science, engineering or related business discipline

Minimum Experience

• Three (3) years of experience in a digital marketing or digital product management environment or demonstrated knowledge gained through coursework or work experience in digital product management, and technology support
• More advanced degrees may offset experience requirements

Knowledge, Skills, and Abilities Considered a Plus:

• 4+ years in email marketing operations or production
• Power-user experience in Salesforce Marketing Cloud (SFMC), Adobe AJO, Marketo or similar enterprise ESPs
• Hands-on experience with modular creation tools like Stensul or Knak
• Proficiency in HTML/CSS for email (knowing how to fix a broken table is a must) and familiarity with AMPScript or Liquid for personalization
• Ability to interpret SQL-based audience segments and translate campaign analytics into actionable insights

Domicile Info: This position will be hybrid in Plano, TX, or Memphis, TN, and candidates must live within a 50-mile radius of either city. Employees will be required to work at a FedEx office location up to several times per week.

Preferred Qualifications:  

National Monthly Pay Range: USA: $6,168.90/mo - $13,571.58/mo

Pay Transparency:   

Pay: Internal Pay Grade: FEC_E26

Additional Details: Application Criteria: Upload current copy of Resume (Microsoft Word or PDF format only) and answer job screening questionnaire

For details on our comprehensive benefits, click here.

Federal Express Corporation is an Equal Opportunity Employer including, Vets/Disability.

Reasonable accommodations are available for qualified individuals with disabilities throughout the application process. Applicants who require reasonable accommodations in the application or hiring process should contact recruitmentsupport@fedex.com.

Applicants have rights under Federal Employment Laws:

• Know Your Rights
• Pay Transparency
• Family and Medical Leave Act (FMLA)
• Employee Polygraph Protection Act

E-Verify Program Participant: Federal Express Corporation participates in the Department of Homeland Security U.S. Citizenship and Immigration Services’ E-Verify program (For U.S. applicants and employees only). Please click below to learn more about the E-Verify program:

• E-Verify Notice (bilingual)
• Right to Work Notice (English) / (Spanish)