Sr Digital Marketing Specialist-Digital Marketing Writer

Description

Under limited supervision, plans and executes digital product strategy, technology/product development, technology/product support and/or customer engagement strategies in support of the company’s product and service portfolio.

Essential Functions

• Conducts market and competitive analysis, product analysis, digital industry and customer research to create and optimize the customer experience. Partner with cross-functional teams to define, implement and launch market-leading, customer-centric products or programs.
• Provides subject matter expertise to support strategic priorities.
• Maintains expertise on products and technologies through training and research and uses that training to drive and/or implement best practices and foster continuous improvement.
• Perform other duties as assigned.

Job Responsibilities:

• Write clear, compelling short and long-form marketing copy across formats, including social posts, ads, blogs, webinar descriptions, infographics, whitepapers, e-guides, and website pages.
• Help craft and evolve the Digital Solutions narrative, ensuring consistent storytelling across the customer journey.
• Partner with the external content agency to provide creative direction, editorial feedback, and quality assurance on agency-produced deliverables.
• Establish and maintain content standards, voice, and tone guidelines for the Content Marketing team.
• Collaborate with content strategists, designers, program managers, and internal communications leads to translate marketing strategy into impactful written work.
• Contribute to the continuous improvement of content processes, templates, and best practices.
• Bring ideas to the table on how we can keep raising the bar — new formats, better processes, smarter ways to tell our story.

Job Requirements: 

• Demonstrated portfolio of marketing writing spanning short and long-form formats; B2B technology or SaaS experience preferred.
• Strong foundational writing, editing, and proofreading skills, with a creative flair that elevates standard marketing content.
• Proven ability to adapt voice and tone across formats, audiences, and stages of the customer journey.
• Experience collaborating with and providing feedback to external agencies or creative partners.
• Strong editorial judgment and a track record of upholding high content standards.
• Self-directed and organized, with a track record of success in remote, fast-paced environments.
• Familiarity with content marketing best practices, SEO fundamentals, and modern content tools.

Minimum Education

Bachelor's Degree/equivalent experience in marketing, finance, computer science, engineering or related business discipline.

Minimum Experience

Three (3) years experience in a digital marketing or digital product management environment or demonstrated knowledge gained through coursework or work experience in digital product management, and technology support.

More advanced degrees may offset experience requirements. A related Master’s Degree equals two (2) years experience.

Knowledge, Skills, and Abilities

Strong ability to understand business and customer needs, customer and/or user experience management, product analysis and technology capabilities.

Technical acumen.

Strong collaboration, communications and analytical skills.

Preferred Qualifications: This position is eligible for remote work and may be located anywhere within the United States excluding AK, HI and U.S. territories, however if you live within the 50 miles radius of a campus you will be required to work at a FedEx campus location several times per week.

Pay Transparency: USA: $6,168.90/mo - $13,571.58/mo, CO: $6,168.90/mo - $13,006.09/mo, CA: $6,511.62/mo - $10,898.39/mo, NJ: $6,511.62/mo - $10,418.59/mo, ME, OH & VT: $6,511.62/mo - $11,309.65/mo, MN: $6,511.62/mo - $12,440.61/mo, IL & NV: $6,511.62/mo - $13,006.09/mo, MD , NY, VA & WA: $6,511.62/mo - $13,571.58/mo, MA: $6,854.33/mo - $13,571.58/mo, RI: $7,539.76/mo - $12,440.61/mo, CT: $7,539.76/mo - $13,006.09/mo, DC & HI: $7,882.48/mo - $13,006.09/mo, NYC: $7,882.48/mo - $13,571.58/mo. MEM range($6,511.62/mo-$10,744.16/mo)

Pay: This position is a salary grade level E26.

Additional Details:

Pay Transparency:

The compensation listed reflects the pay range or rate of pay reasonably expected for this posted position at the posted location or locations.  If this opportunity includes multiple job levels, the pay information represents the ranges for each level in that job family. Actual pay is determined by several job-related factors permitted by law and relevant to the position, including, but not limited to, experience relative to the job, tenure, market level, pay at the location for this job, performance, schedule, and work assignment. In California, the compensation listed reflects the range or rate of pay reasonably expected for this posted position upon hire.

For details on our comprehensive benefits, click here.

Federal Express Corporation is an Equal Opportunity Employer including, Vets/Disability.

Reasonable accommodations are available for qualified individuals with disabilities throughout the application process. Applicants who require reasonable accommodations in the application or hiring process should contact recruitmentsupport@fedex.com.

Applicants have rights under Federal Employment Laws:

• Know Your Rights
• Pay Transparency
• Family and Medical Leave Act (FMLA)
• Employee Polygraph Protection Act

E-Verify Program Participant: Federal Express Corporation participates in the Department of Homeland Security U.S. Citizenship and Immigration Services’ E-Verify program (For U.S. applicants and employees only). Please click below to learn more about the E-Verify program:

• E-Verify Notice (bilingual)
• Right to Work Notice (English) / (Spanish)